MTV Launches ‘Classic’ Channel Dedicated to 1990s

Starting August 1st, VH1 Classic is becoming MTV Classic. In a statement, the rebranded channel will feature:

“an eclectic mix of fan-favorite MTV series and music programming drawn from across its rich history, with a special focus on the 1990s and early 2000s.”

The launch date commemorates the launch of MTV 35 years ago on August 1st, 1981. Ina statement, Sean Atkins, President of MTV, said:

“MTV’s programming vault is a music and pop culture goldmine with universal resonance. MTV Classic gives audiences a modern and artful home for classic MTV programming and — alongside MTV, MTV2, MTV Live and mtvU — rounds out a diverse portfolio with music and youth culture at its core.”

On Monday, MTV Classic will re-air MTV Hour One at 12 pm/ET. Following that, you can catch a Total Request Live retrospective The TRL Decade. A marathon of MTV Unplugged’s greatest hits — including sessions with Bob Dylan, Alice In Chains, Erykah Badu, Oasis, Neil Young and Nirvana — will follow. You can catch classic series” from the ’90s and ’00s, including Laguna Beach, Beavis & Butt-head, Cribs, Jackass, Punk’dAeon Flux,Daria, Pimp My Ride, Punk’d and Clone High. Rock. On.

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